Research & Define
Understand the audience, project goals, user needs, content challenges, and constraints before making visual or technical decisions.
UX/UI designer and front-end developer with a background in graphic design, branding, and visual communication. Focused on information structure, responsive web design, typography, and creating clear, meaningful digital experiences through thoughtful design systems and user-centered thinking.
Originally from Hunan, China, my creative journey began in fine arts during high school before transitioning into graphic design at the undergraduate level and later expanding into information design, UX/UI, and front-end development during the rise of AI-assisted creative technologies. This evolving background has shaped the way I approach design — combining visual communication, structure, usability, and modern digital workflows.
I have worked on websites, branding systems, and visual communication projects for cultural organizations, nonprofits, and educational initiatives. My focus is on creating clear, meaningful, and maintainable digital experiences through thoughtful design systems, responsive interfaces, and user-centered thinking.
My process balances research, structure, visual design, and implementation. I focus on making design decisions that are useful, clear, and maintainable.
Understand the audience, project goals, user needs, content challenges, and constraints before making visual or technical decisions.
Create information hierarchy, wireframes, layouts, and visual systems that support usability, readability, and consistent communication.
Develop responsive front-end solutions, test layout behavior, refine details, and improve maintainability for future updates.
A focused selection of my strongest projects, highlighting UX thinking, visual communication, responsive web design, and front-end implementation.
Brand • Web • Event Communication
A cultural communication system combining brand identity, responsive website design, event promotion, poster design, booklet layout, and maintainable front-end structure.
Nonprofit • UX Structure • Web
A nonprofit arts website focused on content organization, clear navigation, responsive layout, event presentation, and long-term website maintenance.
UX/UI • Education • Brand
An education website concept using UX research methods, brand foundation, sitemap planning, content strategy, and responsive interface design.